Meet William McDonough and MBDC at Sustainable Brands

Meet William McDonough & MBDC at Sustainable Brands 2017.


Visit MBDC’s booth: # 1502


See The First Cradle To Cradle CertifiedTM Gold T-Shirts.

Learn How To Qualify For The Circular Economy. 


Get your products Cradle to Cradle CertifiedTM by the
Creators of the Cradle to Cradle
® design framework.


Transform the Way that You Do Business

Exposure to New Ideas that Drive Change
Sustainable Brands® is the largest peer community of global business leaders committed to driving value through sustainability-led innovation. As a respected and trusted resource, business executives are finding the right partners and tools to accelerate business results that align with their sustainability initiatives.

More than 2,000 participants will come from across the globe for 4 days of learning through workshops, plenaries, evening events and open discussions. Plus, join MBDC in the Activation Hub pavilion for “Good Supply Chain, Materials & Technology” to find the partners and solutions to help bring your ideas and commitments to life.

300+ Global Thought-Leaders Igniting Conversation
SB’17 Detroit will bring a diversity of collaborators and many of the world’s largest global brands together to explore innovative solutions to the world’s most pressing issues. The full program includes deep-dive workshops, inspiring plenaries, insightful breakouts, SB-style spirited networking events, and many NEW surprises including:

  • New research results from Harris Insights & Analytics, Eco-America, World Resources Institute, Unilever and more.
  • New case studies from innovators at companies ranging from Ford Motor Company, Apple, Google, and Procter & Gamble, to Chobani, Kellogg, Levi’s, and REI, who are driving breakthrough success by helping their customers and suppliers live better lives.
  • New tools and solutions from companies and organizations like: Amazon, BASF, Dow Chemical Company, Biomimicry 3.8, C2C Product Innovation Institute, Biogen, Planet Labs, the Closed Loop Fund and more.
  • Plus – a special Opening Night session with Bill McDonough of McDonough Innovation, Erin Meezan of Interface, Paul Bakus of Nestlé and more. Dive in and Enjoy!

Exclusive Offer for MBDC Community Members!

Register today and save up to $300 before prices increase on Friday, May 5. Plus, as a valued MBDC community member, you can save an extra 20% any time with code nwMBDC17d, so register today for maximum savings. Bring along your teammates and partners for an even more fulfilling experience!

CR Magazine
Use code: nwMBDC17d
and save 20%

Speakers Include:
William McDonough
William McDonough
McDonough Innovation
on design principles for the good life

Sarah Chandler
Sarah Chandler
on redefining innovation in pursuit of circularity

Laura Phillips
Laura Phillips
on measuring business progress with science-based goals

Nour Tayara
Nour Tayara
on holistically reinventing supply chains