News Archives - Page 10 of 11

Beyond ‘Less Bad’ to 100% Fabulous: A chat with architect and sustainability thinker William McDonough

Upcycling means that we’d get that bottle back and take out the antimony. It gets better. That’s what we mean by upcycling: the idea that things get better when humans touch them. They move to their next use. The book is about taking things and imagining what’s next for them [...]

Let’s Upcycle Everything

Blog post in Huffington Post by William McDonough about upcycling everything from public lands to railroad tracks.

Can Soil Replace Oil as a Source of Energy?

Excerpted from their newest book, William McDonough and Michael Braungart suggest moving beyond sustainability and into practical design that can result in energy abundance.

William McDonough To Be Stanford University Libraries’ First “Living Archive”

Renowned university chooses the internationally recognized thought leader, designer, and author, William McDonough, to manifest a real-time archive prototype for the future of digital archiving.

Products in the PUMA InCycle collection are Cradle to Cradle Certified

The Cradle to Cradle Products Innovation Institute announced the certification of its first global apparel brand collection. Products in the PUMA InCycle collection have been awarded BASIC level certification under version 2.1 of the Cradle to Cradle Certified Product Standard, the first step on a continuous improvement and innovation path. [...]

C2C Thinking Helps Shaw Redefine Sustainability in Flooring Industry

Shaw Industries integrates Cradle to Cradle thinking across the organization and has Cradle to Cradle Certified products in all residential and commercial flooring categories, including broadloom carpet, carpet tile, hardwood and rugs.

“Inside the Cradle to Cradle Institute” – Interview with Bridgett Luther

I recently caught up with Bridgett Luther, the institute’s president. I’ve known Luther since her days as director of the California Department of Conservation under Governor Arnold Schwarzenegger, the perch from which she was first exposed to McDonough and Cradle to Cradle. [...]

Inhabitat Interview with Green Architect & Cradle to Cradle Founder William McDonough

Inhabitat interviews William McDonough about all things Cradle to Cradle. The thought-provoking and energetic conversation gives you a taste of how intimately intertwined design is with a product’s real-world impacts.

How Construction Specialties took on the PVC industry – and won

"CS has been in a state of "constant improvement," Williams said, with all of its wall covering products going from silver Cradle to Cradle certification to gold. And the company is on the path to removing PVC from all of its other interior products, such as flooring. [...]

Dan Probst of Jones Lang LaSalle highlights benefits of Cradle to Cradle in built environment

Bridgett Luther of C2CPII gives an overview of Dan Probst of Jones Lang LaSalle thought on the benefits of C2C in the built environment.