Where Next for a Circular Economy?

One of the most prominent advocates for the circular economy is Michael Braungart, co-author of Cradle to Cradle (with Bill McDonough). Today, Braungart holds academic chairs in Cradle to Cradle innovation and quality at Rotterdam School of Management and for design at the University of Twente in the Netherlands, where Braungart has found his intellectual [...]

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Star-studded Cradle to Cradle gala honors William McDonough

The San Francisco Chronicle covered the November 14 Cradle to Cradle Products Innovation Institute gala. Here’s an excerpt: About 450 guests from the business and entertainment worlds attended the fundraiser, which featured Susan Sarandon as emcee, a short concert by “Twilight” actor Mia Maestro, and several videos in which activists and business leaders extolled McDonough’s […]

read more: Star-studded Cradle to Cradle gala honors William McDonough