Join MBDC at Sustainable Brands ’16 San Diego – We will be there exhibiting and taking part in the event.
Look out for Jay Bolus, President, Certification Services and Howie Fendley, Director of Projects at the MBDC booth!
As the demand for new products, services and business models that deliver purpose and profit continues to soar, brand leaders who are tapping into this shift are thriving in the face of uncertainty. But who are the brands that are succeeding? What will it take for them to consistently outperform within changing 21st century market dynamics? How are they activating systemic-wide change for a sustainable future?
Join nearly 2,000 global business leaders in over 80 sessions, workshops, plenaries, evening events, and co-create sessions for SB’16 San Diego to share ideas and discover how to mobilize your brand to succeed in the new economy. Global brand leaders like Unilever, CVS Health, HP and Target are succeeding by Activating Purpose with sustainability-led innovation to create and scale positive impact. Over the years they have moved beyond the concept of purpose driven brand leadership to actually developing real tools, techniques, methods and models for activating purpose. It’s time to motivate others to follow.